Make your copy easier on the eye.

Avoid stark contrasts.

For example, if your text is on a white background (#FFF), rather than black text (#000), use something slightly lighter like #222.

Alternatively, you can reverse the effect and make the background slightly darker and keep the text black.

The other side of this coin is to ensure you have “sufficient contrast”. Here is some information on Understanding Color and Accessibility, and a great Colour Contrast Check tool created by Jonathan Snook.

  1. meteoracle posted this